tpf publicity implemented a comprehensive communications strategy achieving significant awareness and coverage whilst carefully managing the positioning and purpose of the series.
Delivering a strategic and coordinated approach across UK & all international markets our team worked alongside Sky to carefully manage the messaging around the series from the announcement, through production to TX with continuous media monitoring, course correction and strategic timing of asset releases. tpf publicity shaped the narrative and drove talkability with the strategic placement of key positioning features across the political spectrum.
Most talked about TV show of the year
Sky’s number 1 Drama of the Year
£5m+ earned media value
400+ articles