Sky Glass x IKEA

To support the launch the new Sky Glass, IKEA provided the perfect home setting to showcase the World’s 1st Carbon Neutral TV. With sustainability at it’s heart, having Sky Glass in bespoke co-branded room-sets featuring a green living wall and Sky Glass promo reels created inspiration and intrigue around the newly launched product in an authentic environment with a brand that encourages customers live a more sustainable life at home. Customers were invited to enter weekly competition prize draws to win Sky Glass TV’s and IKEA vouchers for the duration of the campaign.