tpf Live supported Universal Destinations & Experiences (UDX) 360 media campaign across the Christmas period to help drive holiday sales in the January peak booking period.
To drive awareness and increase ticket sales to the parks in this time, we created an immersive Christmas activation in a high footfall retail environment, Westfield London. The stunt included a scheduled meet and greets with the iconic Christmas character, The Grinch! Character plushies were given away as brand in hand and consumers had the chance to win a family trip to Orlando by sharing their pictures from the event.