We created a high-impact festive activation designed to drive consumer engagement and enhance brand presence.
At the heart of the activation was an interactive ‘claw grabber’ installation offers participants the chance to win a selection of amazing prizes, creating a memorable touchpoint that reinforced brand affinity during the festive season.
The activation included:
- A branded ‘claw grabber’ – a standout centerpiece that engaged consumers.
- Festive floor vinyls – which guided consumers towards the activation and built
anticipation. - Branded dump bins – stocked with branded Butterkist popcorn for the giveaways.
- Elf photo opportunity – created a shareable moment to capture and spread the Christmas
magic where guests could recreate the iconic Snow Angel.
