We partnered with NBCUniversal to collaborate with three leading family influencers across London, Berlin and Paris, bringing a cat-tastic Gabby’s Dollhouse cinema experience to life in celebration of the film release. Each creator hosted an immersive “Gabby’s Day,” featuring a themed breakfast, engaging pre-screening activities and a private film showing, followed by cosy sleepover moments that incorporated Gabby’s Dollhouse products.
This off-screen experience extended the magic of the franchise into the real world, inspiring captivating, family-focused content. The campaign successfully amplified excitement around the movie, showcased seamless product integration and encouraged families to discover Gabby’s Dollhouse at local retailers.
